October 31, 2017

To put it frankly, successfully exploiting the holidays for sales is one of the biggest tools a small business owner can have in the ole tool belt. If done...

June 12, 2017

As a small business owner, you should consider it your mission to learn as much as possible about your customers.


Because customers who shop small, shop...

March 3, 2017

What social media platforms are best for your business?

You’re probably already on social media, because well, who isn’t these days? It seems everyone is tu...

August 6, 2016

There is no question: Social media is everywhere.

But what seems to be a small business owner’s greatest hope for “effective marketing on a budget” can also...

July 21, 2016

What is effective web design?

Giants like Apple and Google seem to redefine that term just about every day. But is effective for them also effective for you...

July 12, 2016

Color is an underrated part of marketing and branding. Identifying how we as humans respond to the colors put in front of us will allow you to understand h...

July 2, 2016

It’s been 6 months since your business (finally) joined the exciting world of social media. But it’s not exactly coming along the way you expected it might...

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